Viral IUD insertion video
Summary
This video, with over 300,000 views, captioned “this was the most excruciating pain I’ve ever experienced”—reflects a well-established trend on social media in which patients share intensely painful or traumatic IUD placement experiences. These posts often resonate because many patients genuinely feel unprepared or dismissed when they raise concerns about pain, and those experiences deserve to be taken seriously. But what’s consistently missing across this trend is clinical context: insertion pain varies widely from person to person, and evidence-based options exist to help manage discomfort. When these videos circulate without that framing, they reinforce the perception that severe pain is the universal experience—which can heighten fear and discourage patients from considering a safe, highly effective method.